They have also purged millions of apps from their respective stores, in an attempt to improve quality across the ecosystem.Īs Android is unavailable in China, several app stores have sprung up in the country, which include MyApp by Tencent, Huawei App Market, OPPO software store and a few others. There are also niche app and game stores outside of mobile, such as Steam, Epic Games Store, and the Microsoft Store app for PC.Īpple and Google have both, for the past three years, added more barriers to entry for developers. Microsoft launched its own store for Windows Mobile and Huawei has its own store after being banned from using Android. Others have tried to match Apple and Google. ✓ Fully transparent ✓ Global reach ✓ Top exchanges integration ✓ Smart retargeting & deep segmentation ✓ Your first party data maximized ✓ Fully managed / self-served Get started Zoomd’s DSP: Masterful UA meets smart retargeting
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